Nikon marketing is screwed up!!
- Thread starter AC016
- Start date
AC016
Senior Member
There are quite a few problems with the ad. First of all, it has been discovered that the photo used, was a stock photo. From that, there is no way of knowing if the glasses in the photo us Nikon lenses and that is what the ad is about. Secondly, the glasses are not even featured in a dominant way in the ad. Thirdly, the camera used is not even a Nikon camera. It's a Fuji X100 - and yes, you can see through the lens with an X100 by using the EVF. Whoever Nikon hired to do this ad, was lazy at best. Whoever at Nikon signed off on this, should be fired. Saying that the marketing department may not know the full line of Nikon cameras, is just lame - same goes if you want to use the excuse of "different divisions". This is equal to Ford making an ad for Motorcraft car parts and using a Chevrolet as a car for the ad and using gneeric car parts from NAPA. It's a complete fail.
AC016
Senior Member
If you look at the photo of the poster closely, you will notice camera gear in the background. The guy who took the photo, said the poster was in the window of a camera/optometrist store.
First, we need evidence this ever was a Nikon ad. It just looks like a stupid joke to me.
AC016
Senior Member
AC016
Senior Member
If you look at the photo of the poster, you can clearly see a reflection in the window. I just can't see anyone taking the time to do this up in Photoshop. To what end? But hey, that's just me.
It is just a photo, from who and how, and where it was ever used, we don't know. The camera strap connector on our right shows a dark shadow below it, the one on our left does not? Looks fake.
Call me a non-believer. Impossible to believe this is from Nikon, but an easy automatic assumption to imagine some idiot somewhere though it would be funny.
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AC016
Senior Member
Agreed. It's a picture of the poster hanging in the window of a business of some kind. Likely a camera/photography gear related establishment.
People are reading way too much into this one. Seriously.
Back to my normal day.
You actually think that is some kind of evidence? Yes, it certainly does need more thinking.
Dawg Pics
Senior Member
Looks real to me.
If it is real, then it is real dumb. For all the reasons stated above in @AC016 post. I made the same arguments in a previous reply then decided not to post it. Figured nobody cares about my opinion that much. I do that a lot.
It is lazy and a stupid image as well. A recent digital camera, graph paper and an ink pen. Um, no... Not good at all.
The president of Nikon would be pissed if he new about the Fuji camera in a Nikon ad.
If it is real, then it is real dumb. For all the reasons stated above in @AC016 post. I made the same arguments in a previous reply then decided not to post it. Figured nobody cares about my opinion that much. I do that a lot.
It is lazy and a stupid image as well. A recent digital camera, graph paper and an ink pen. Um, no... Not good at all.
The president of Nikon would be pissed if he new about the Fuji camera in a Nikon ad.
Stoshowicz
Senior Member
I see weak irony in this ad campaign .. for instance ,,
"What is your first sight on a Tuesday morning?" And the pic is of someone looking at a blank section of wall.
and so.... I see our heritage , shows someone else's camera.
explaining further, WE dont see the spectacle. So the amazing weather is just a swirl in the dark valley, the bright blues that we are protected from are dim washed out skies etc. Which would you rather see? well I'd rather see the subject than the background ( or at least not the back of someones head)
"What is your first sight on a Tuesday morning?" And the pic is of someone looking at a blank section of wall.
and so.... I see our heritage , shows someone else's camera.
explaining further, WE dont see the spectacle. So the amazing weather is just a swirl in the dark valley, the bright blues that we are protected from are dim washed out skies etc. Which would you rather see? well I'd rather see the subject than the background
( or at least not the back of someones head)
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robbins.photo
Senior Member
Not even a crummy copy of the home game? Wow... tough room. Lol
Dawg Pics
Senior Member
Whoever made the poster used a Shuttesrock photo without thinking about Nikon being a camera brand. It was just a dumb oversight.
I understand @WayneF concern regarding legitimacy. Too many bloggers think they are journalists and copy/paste articles without any verification.
Petapixel has a statement from Nikon.
Oops: This Nikon Ad Shows a Fujifilm Camera
I made the mistake of reading the comments. Oh, brother. If you want to keep your sanity, don't do it. I should have known better.
I understand @WayneF concern regarding legitimacy. Too many bloggers think they are journalists and copy/paste articles without any verification.
Petapixel has a statement from Nikon.
Oops: This Nikon Ad Shows a Fujifilm Camera
I made the mistake of reading the comments. Oh, brother. If you want to keep your sanity, don't do it. I should have known better.
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Glasses ad targeting people who use them. Most of the public only connects that Nikon, a camera maker with a good reputation, also makes glasses so the glasses must be good also. They could have used a rifle scope to advertise in a outdoors mag with the same effect.
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