it is www.oloneo.com .click on download now. i took a few different shots so far. its $150 to buy. 30 day trial. when im done playing around i might get it. or if i find a better one.
Photomatix and Dynamic-Photo HDR are what I use, Photomatix is good, but Dynamic-photo can just bring out a different look and does a great job of faking HDR from a single pic. If you are getting into HDR then I would recommend that you have a look at Photomatix, there is a trial version that is fully functional but watermarks your final image and see what you think. Happy HDRing