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Message: <blockquote data-quote="Eye-level" data-source="post: 101130" data-attributes="member: 6548"><p>White Balance is the Kelvin factor which is important relative to your lighting.  It is as important as aperture, shutter speed, and iso.  The way you use your white balance imparts a whole lot to any given photograph.  I use the flash setting on my dslr to impart the golden glow (which in camera speak really means that you are attempting to recreate the golden hour and the nice warm fuzzy brilliant light it gives) and flash is like 5K K and that is the setting I use most of the time too.  Some times I'll set it at incandescent when I am indoors.  A lot of my film stuff is around 3600K.  Daylight film basically and it is tolerant of exposure.  White balance is an easy way to gain control on how your snaps look.</p></blockquote><p></p>