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Message: <blockquote data-quote="Browncoat" data-source="post: 334540" data-attributes="member: 1061">When people go to Applebees, do they ask the waitress to find out what brand of cookware the chef is using? When the plumber comes over to repair the sink, do you look over his shoulder to find out what kind of tools he's using? No, this ain't Nike. We aren't in the business of sponsoring athletes to boost sales. That connection just isn't made by consumers. "LeBron James wears that shoe, and he's a good basketball player. So if I want to be a good basketball player, I need those shoes." Photography doesn't work that way.Customers don't give two shits what kind of camera you have. Only pixel counting jackass photographers do. "Pffft. You can't shoot weddings with a D7100, you need a full frame camera to be a REAL pro." Says who? The Universal Accredited Professional Photographer's Association?</blockquote>