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Message: <blockquote data-quote="Horoscope Fish" data-source="post: 167280" data-attributes="member: 13090">Google's main algorithm prioritizes its returns based on how many other sites it can find that link to the "hit" in question. So, in short, the more people that link to Ken's site, or anything ON his site, the higher his Google return (how close he is to being the #1 "hit). The higher his Google return, the more his site will be linked to... And a cycle is thus put into motion.</blockquote>