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<blockquote data-quote="Browncoat" data-source="post: 3210" data-attributes="member: 1061"><p>The biggest thing is the "what-ifs". What if one of your word of mouth referrals doesn't remember the name of your website, but they remember your name? With an optimized site, they can still find you. Do a Google search for my name. You will find, in this order:</p><p></p><ul> <li data-xf-list-type="ul">My website</li> <li data-xf-list-type="ul">My Facebook page</li> <li data-xf-list-type="ul">My Flickr photostream</li> <li data-xf-list-type="ul">My Twitter account</li> <li data-xf-list-type="ul">My LinkedIn account</li> </ul><p>A lot of effort went into getting it this way, and coming soon to Google search: my posts here. My name is already showing up in some results with association to this forum. Sure, Google has paid search results. Companies pay big bucks to have their products associated with certain keywords...I know because I've helped set up AdSense accounts and designed web pages with keywords in mind. </p><p></p><p>But when it comes to your business, especially when your business is <em>you</em>, then there are certain things you can do to ensure your name pops up when it's supposed to. </p><p></p><p>The point I'm trying to make in all of this is, if you want your website to work for you then there are steps to be taken. It's not enough anymore to just put up a few pages and expect people to be able to find you on the web. It's an ongoing process.</p></blockquote><p></p>
[QUOTE="Browncoat, post: 3210, member: 1061"] The biggest thing is the "what-ifs". What if one of your word of mouth referrals doesn't remember the name of your website, but they remember your name? With an optimized site, they can still find you. Do a Google search for my name. You will find, in this order: [LIST] [*]My website [*]My Facebook page [*]My Flickr photostream [*]My Twitter account [*]My LinkedIn account [/LIST] A lot of effort went into getting it this way, and coming soon to Google search: my posts here. My name is already showing up in some results with association to this forum. Sure, Google has paid search results. Companies pay big bucks to have their products associated with certain keywords...I know because I've helped set up AdSense accounts and designed web pages with keywords in mind. But when it comes to your business, especially when your business is [I]you[/I], then there are certain things you can do to ensure your name pops up when it's supposed to. The point I'm trying to make in all of this is, if you want your website to work for you then there are steps to be taken. It's not enough anymore to just put up a few pages and expect people to be able to find you on the web. It's an ongoing process. [/QUOTE]
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